Online Computer Course: How to Create and Sell Yours

Online Computer Course: How to Create and Sell Yours post thumbnail image

Among so many distance learning materials, the online computer course is one of the best options. Do you know why? Because we are experiencing computer trends such as the rise of virtual reality (from Instagram filters to creative and innovative apps), the internet of things (which is the resource used in smart homes) and, surprisingly, the increase in the useful life of the hardware.

The internet has gained a lot of space, but without information technology, none of this would be possible. This monstrous amount of information that the web carries needs a data processing structure as modern and up-to-date as. And the best way to update yourself in the area is through online courses.

Those who understand information technology have the option of contributing to the dissemination of new technologies with online classes, whereas those who study and still intend to enter the job market can have their time greatly optimized by taking an online computer course.

How to create and get sales with one anyway? Read the text!

Identify what you want to teach

Informatics is a field of knowledge that is more than vast. In any technical course, we have several subjects such as:

  • hardware knowledge;
  • operational systems;
  • schedule;
  • Database.

Each of these subjects can be explained in its own way, with its methods. This is the relevance of a course created by you that can impact more people.

To make it easier, you can also do a brief search of which free online courses people have been looking for and/or rated best. Uniting the subjects that you have an affinity with what people are looking for can significantly contribute to the success of the digital project.

Choose who will learn from you

Just as there are several computer topics to focus on in a course, there are several profiles of people who will benefit. Do you intend to teach children and teenagers? For freelance university students? Or would the course be an update for more consolidated professionals in the area?

See that each group of people has different needs, tones of voice, learning approaches, preferences and other attributes. In fact, the best way to get an answer about it all is thanks to an internet audience. To have it, create now a blog or a profile on some social network with free content. This step is essential for creating any online course.

Prepare resources for online computer course

For video lessons you will need at least a camera, a microphone and a set, right? So be aware of the tips for each of these elements.

Many producers of online courses only use cell phone camera. However, if you already have a resource for this, invest in a DSLR (Digital Single Lens Reflex). It is a kind of professional camera with the optical viewfinder, lens changeability, LCD screen, etc.

The microphone cannot be overlooked either. It is even common to see people watching video content with images a little amateurish, but if the audio is bad, the perception is greater and rejection too. A lavalier microphone with an adapter can cost as little as R$30, so just invest!

Finally, the setting. Just choose an appropriate environment and preferably one that has natural light. Of course, if you intend to broadcast your computer screen in most classes, scenery and camera may have lesser requirements, so more attention to sound quality remains.

Structure the course

Before starting to record classes, you will have to idealize each module until the content is completed. This includes pdf materials, exercises and forums for questions. Mind map apps like MindMeister and Milanote can be great tools for this step.

Then write scripts for the lesson and, if necessary, use teleprompter apps to record and not get lost in the content. Also, don’t stick to what you initially planned — try to deliver more, over-delivering. Add updates to classes, dialogue with other sciences (such as Data Science), invite guests for recordings, etc.

Edit the content

With the files all done, all that’s left is to open them in editing programs and edit them as planned. Instead of generating a 40- to 60-minute lesson file, turn it into a module with four 10-minute lessons each. This process makes learning less tiring for students.

Remember to put captions or prominent phrases in the videos, such as reminders, signs that something said is important to the class, etc. Also, a common editing mistake is to insert a soundtrack song and make it louder than the course presenter’s voice, so avoid doing that.

Submit to a platform

With the course completed, all that remains is to choose a platform to host it. Think about your objective (if you want to earn real money, if it’s just your first digital product and you want to test the reception of the target audience, etc.) and choose the most appropriate one. It pays to access free trial periods like the one we offer with SparkMembers.

Make sure that the platform is compatible with the material you produced, its degree of content personalization, if it delivers a certificate, among others. These are details that can make a total difference in the success of your course — even if your video lessons are impeccable.


Now is the time to focus on course sales! Before every release, there is a pre-release, in which you will announce that you have created the online course for your audience, explain what problem it solves and the advantages of acquiring it as soon as possible — which usually involves special prices and extra materials free.

Thus, following a logical step-by-step, your online computer course can bring your own knowledge to anyone and, in return, a good financial return.

If this content was relevant to you, learn 5 specific techniques to help boost your digital product sales!

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